Bryce Mathews
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Bryce Mathews
Rivian R1B
Picking up a new hobby is like entering a new world; and people participate in hobbies with varying degrees of commitment. Devotees are people who fall so much in love with a hobby that it becomes a defining aspect of their lifestyle and identity. Designers are the fabricators of such defining aspects, devoted to facilitating the very best experiences and extending the relationship between the hobbiest and the hobby. Rivian is a new electric adventure vehicle company as well as the promise of an exciting outdoor lifestyle. As a designer, I am quick to recognize the potential for an extended experience. R1B extends the Rivian experience into the realm of recreational transport on-the-go.
Bryce Mathews
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